Exhibition Graphics and Printing Services across Brazil

We do not outsource to a third-party press and hope that the colours will match on the delivery day at the Exhibits Expo. We manufacture print material and graphics in-house. Being a full Exhibition Graphics And Printing Service In Brazil, we manage the whole chain, i.e., design, print, lamination & mounting, and hence what we approve on the screen is what appears on your stand.

The reason it is important that it is controlled:

• Brazil's exhibition season runs almost continuously, with venues like Pragati Maidan and India Expo Centre booked through most of the 2016, leaving little room for reprint delays.
• Colour accuracy and finish quality often make or break how a stand reads from ten feet away, not just up close.
• Owning production in-house means last-minute design tweaks don't cost a full day of turnaround

Who We Are: Exhibits Expo's In-House Print & Branding Studio

We did not begin as a printing press, which subsequently took up exhibition work – we began erecting exhibition stalls and soon realised that most fabricators had lost control of quality the minute the graphic left their workshop. We made our own studio instead.

What such a studio is now:

• Large-scale printers, lamination lines and a design crew based in the same building as our fabrication shop.
• Colour-matching is done on samples of physical material, not on previews only.
• A production team that knows the behaviour of graphics when attached to curved panels, backlit walls or fabric tension frames, not a flat digital mockup.

Exhibition Graphic Design: Where Concept Meets Print-Ready Precision

The art of exhibition graphic design is not a logo inflated to occupy a panel – it is layout, hierarchy and colour selections designed with how people look at a stand when passing by it in three seconds.

We design exhibition stands graphics including:

• Hierarchy in wayfinding and messaging so that the visitor is not told to go to a certain place without a hint of where to begin.
• Booth graphic design was responsive to lighting conditions, as different colours were read under warm exhibition lighting than on a monitor.
• File preparation to print specification and not to scale and resolution problems that manifest themselves when late designs are passed over.

Our graphic design exhibition briefs do not begin on a blank canvas but on the structural drawings of the stand; hence, the resulting work of art is actually in the space that it is constructed into.

Exhibition Signage: Guiding Footfall Without Saying a Word

Signage accomplishes one thing that most exhibitors do not take seriously; it directs visitors on where to go prior to their first dialogue with your staff. Poor exhibition signage is the inability to notice a stand even to know what it is.

Our exhibition signage design work typically includes:

• Exhibition lettering, found in entries, and branding in large dimensions that are legible at one end of a hall.
• Directional and informational exhibit signage is of adequate size to be viewed at a distance.
• Trade show signage constructed to withstand days of use, foot traffic, and lighting systems in place at venues without fading or peeling.

We check the Brazil of signage with the real movement of the stand and not just the size based on a floor plan.

Exhibition Printing Company in Brazil: Production Quality You Can Actually Inspect

There are various vendors who will be posing as an exhibition printing company in Brazil and quietly subcontract the actual print job to other locations. We print everything by ourselves, and this implies that clients can see a preview of the print drawn directly off our machines prior to large-scale production.

What that in-house process protects:

• Printing of exhibits is compared to Pantone standards, not colour assayed on screen.
• Exhibition stand printing is synchronised to the fabrication timeline; graphics and structure are received at the venue at the same time.
• Booth printing services that include small signage, full backdrop walls, and anything in between without the need of dividing the order into several printers outside the company.

Having production under a single roof in Brazil also implies quicker reprints in case the client wishes to make a last-minute adjustment after viewing the actual proof.

Banner & Large Format Printing: Big Formats, Zero Guesswork

Big graphics are unsparing of small details; a slight change of colour or a faded picture hardly to be seen on a little proof will be clearly plain when it is thrown on a ten-foot background.

Our large format printing exhibition capability covers:

• Printing of exhibition banners on arches at the entrance, hanging banners, and free-standing pull-ups.
• Applications: Fabric printing exhibition stands that are popular due to tension-fabric walls and lightweight, foldable structures.
• Illuminated walls, backlit panel printing Backlit panel printing is used to light up walls on which colour and clarity are required even with the light going through the medium.
• Print vinyl exhibit graphics used on flooring, wall wraps, and signage that is durable and has to face outdoors.

All formats call on various combinations of ink and materials, and we select the appropriate combination to suit the desired lighting and mounting environment, instead of just defaulting to one print stock.

Fabric Graphics vs Rigid Panel Graphics: Which Suits Your Stall?

Design Process: From Concept Boards to Print-Ready Files

All graphics projects are carried through a systematic cycle before they even get to a printer, where the majority of quality problems are identified early rather than when production is already underway.

The stages we follow:

• Concept boards are checked on the brand and structure of the stands and modified prior to commencement of detailed artwork.
• Mock-ups on the real 3D stand model; therefore, clients view graphics in context, not in isolation as a flat file.
• Bleed, resolution, and colour profile accuracy pre-press checks, as even a file that appears perfect onscreen can still print incorrectly without this pre-press check.

Such a sequence can add one or two days or two, but it regularly saves much more time by preventing reprints after the production process has begun.

Exhibition Branding Agency in Brazil: Building an Identity, Not Just Decorating a Stand

Signage and graphics can only work in the same direction, and this is where collaborating with an exhibition branding agency in Brazil and a standalone printer is a difference.

Our exhibition branding process ties together:

• Branding of the exhibition stands in terms of structure, graphs, signage, and even the outfit or gifts of the staff; thus, the entire image is purposely created.
• Booth branding services are not limited to the stand only but also include pre-show digital and on-site collateral.
• Regular checks of all printed and structural items, discovering incompatible colours or fonts prior to install day instead of after.

The difference between a stand feeling premium and assembled is generally that branding is treated as a single system and not as individual line items.

Quality Control: How We Make Sure Colours Match Before Install

The most frequent – and most preventable – issues in exhibition printing are colour mismatches. A navy-like logo on a proof, but printing near black, destroys brand consistency within a stand.

We have quality checks such as:

• Approval of physical proof of the material stock of the actual production before full-scale printing.
• Consistency checks of batches whereby a job takes several print runs to prevent visible colour change among panels.
• An end-of-line check of approved artwork prior to graphics leaving our plant, not merely prior to leaving the printer.

It is a time-consuming process of verification, but it is much less expensive than realising that there is a colour mismatch when a stand has been constructed at the site.

Turnaround & Delivery: Meeting Show Deadlines Without Panic

Exhibition deadlines are fixed even when a design is subjected to five sets of revisions. We schedule production based on that fact and not on optimistic schedules.

Our tight turnaround management:

• Production slots are booked ahead of time when the build date of a stand is known, as opposed to being first-in-first-out.
• Rush capacity was maintained to allow last-minute changes in artwork, without displacing other clients.
• Show coordination with our crew to install; hence, graphics come to the scene at the moment they are needed to mount.

Such scheduling discipline is what avoids the tried and true graphics scramble of graphics coming in hours before the doors open.

Serving Exhibitors Across Brazil

We have our print studio and design team centrally located such that we can serve exhibitors throughout the city of Brazil without necessarily having to deal with delays caused by having to coordinate printing with a different city altogether. Local manufacture has a quicker approval of the proofs and can fix the same day should there be a last-minute alteration of the artwork.

We deliver to businesses in {Local_Hubs} as well as clients in all other areas of the city, and our spread has given us an idea of how to plan our delivery windows around the local traffic instead of regarding all jobs as equal irrespective of the starting point.

Make Your Exhibition Graphics Impossible to Ignore 

Your exhibition stand should have graphics which appear as impressive on the stand as they do on the screen. Exhibits Expo provides in-house exhibition graphic design, large-format printing, branding, signage, lamination and mounting, all under a single roof. With accurate colour printing, impressive backlit and fabric graphics, we make sure that each bit of detail reinforces your brand.

Get connected today and make your exhibition space a strong brand statement.